The golden age of American automobile design is universally considered to be from the 1940s to the early 1970s, an innovative period for the country’s automobile manufacturers and for the artists who designed and styled the cars of the future. The goal was to sell more cars primarily by employing artists to create vehicles with ‘eye appeal’ for the buying public.
There were many thousands of drawings of these futuristic models, but almost all have been lost or purposely destroyed by the manufacturers to minimize copying.
The artists have been almost forgotten and this book honours them for their contributions and imagination. The reader is taken back to earlier times when the sky was the limit, dreams and vision were encouraged and restrictions were few. 87 individual artists are represented here with 235 wonderfully unique images.